One life-changing moment was when I realized I would never have another good idea.
It was Seth Godin’s fault.
He was telling some overly enthusiastic podcaster that most of his writing was below average, and he had no idea which of his ideas were any good — even after they were published.
“I can just tell which ones are most popular,” he said, that mischievous little smile tweaking the corners of his lips. “They could still be terrible ideas.”
Many creatives, particularly writers, get caught up thinking they must have something to say.
It’s an ego thing. Just ask Dostoyevsky.
There are plenty of terrible, meaningless, and badly-made ideas that are considered extremely valuable and worthwhile by many people.
The secret to being a successful creative or entrepreneur isn’t having one big idea or one breakthrough piece or one work of critical acclaim that blows everybody’s socks off.
You never know which one might stick.